Journalism in Asemic Times

LORD POLONIUS

What do you read, my lord?

 

HAMLET

Words, words, words.

 

LORD POLONIUS

What is the matter, my lord?

 

HAMLET

Between who?

 

LORD POLONIUS

I mean, the matter that you read, my lord.

 

HAMLET

Slanders, sir: for the satirical rogue says here

that old men have grey beards, that their faces are

wrinkled, their eyes purging thick amber and

plum-tree gum and that they have a plentiful lack of

wit, together with most weak hams: all which, sir,

though I most powerfully and potently believe, yet

I hold it not honesty to have it thus set down, for

yourself, sir, should be old as I am, if like a crab

you could go backward.

 

LORD POLONIUS

[Aside] Though this be madness, yet there is method

in ‘t.

From Hamlet Act II Scene 2.

 

Asemic Glamour

Media Messages Shape Our Perceptions of Reality

“The media are responsible for the majority of the observations and experiences from which we build up our personal understandings of the world and how it works. Much of our view of reality is based on media messages that have been pre-constructed and have attitudes, interpretations, and conclusions already built in. Thus the media, to a great extent, give us our sense of reality.” — Medialit.org

 

Did You Ever See a Dream Walking? Bing Crosby & Lennie Hayton and his Orchestra

Source: Internet Archive

Different Audience, Different Understanding of the Same Message

“If the media provides us with much of the material upon which we build our picture of reality, each of us finds or ‘negotiates’ meaning according to individual factors: personal needs and anxieties, the pleasures or troubles of the day, racial and sexual attitudes, family and cultural background, moral standpoint, and so forth.” — Medialit.org

Guess – how do I read this picture ?

 

how do I read this face? – broken cubomania pieces of mass media consumption fragmented into appeals desires longings pleas claims values beliefs ideologies cut corners unevenly joined to context and meaning – the gaze the look glamour bewitchment bamboozled by beauty created with magical make-up artistry in light & shadow in the photographer’s lens digitally transformed a kiss from lips revealed cleavage leaves you guessing connecting the dots filling the squares looking for clues circling the words that you try to read between the lines of uncertainty